This is a DC Direct Bizarro figure, released in 2003 as part of the first wave of its Superman line of figures. Sculpted by Tim Bruckner, this Bizarro figure stands about 6.5″ tall, and uses the same highly articulated body as the Superman figure released in this line. He includes his “Bizarro #1” plaque/necklace, and an S shield display stand.
The back of the card shows the rest of the figures in Wave 1, as well as giving brief bios of the characters in the line. Bizarro is described as a twisted parody of Superman, which is also a prescient description of the New 52 Superman if you think about it.