A great new collection
This is a sell sheet from the Lee Company that they used to sell their line of licensed superhero belts and buckles to store buyers in the retail trade. Dated 1975, it includes the heavy hitters from both Marvel and DC, including Superman, Batman, Shazam/Captain Marvel, Spider-man, Hulk, and Captain America.
Also pictured below is a price sheet showing lot number, various purchase options like size and color, and the price (only $18.50 for a dozen belts, but you have to buy 4 dozen).
The Lee Company released a number of different licensed belts and buckles from the late 1960s to the 1990s, and their licenses included Planet of the Apes, Star Trek, Star Wars, Major League Baseball, Hot Wheels, WWF Wrestling, Disney, and even Michael Jackson.